Changemaker currencies reveal the true value of values


Why are Values the #2 changemaker currency?

How do Values work as a currency?

The changemaker currencies framework is, in essence, a Value-of-Values calculator. It helps us make sense of how much values drive our attitudes and behaviours, our choices and decisions. And how to compare the value of values to the value of money. To work out the exchange rate we want.


When you know the value of your values, you’ve got a speed dial for decision-making. And an easier way of calculating the value of using your energy, time and money, for good.


In the predecessor of Changemaker Currencies, called Contemporary Currencies, Values were in a cluster with the other three currencies: energy, time and money. With the pivot to Changemaker Currencies, Values has moved up to #2 currency.


5 reasons why

  1. The importance of values in enabling people to answer the provocation, “What matters most?”

  2. The role values play as underlying drivers or conscious motivators of our choices and decisions, and how we value our other currencies: they’re our internal GPS or compass.

  3. The need to find ways to create change for good that recognise the interdependence of communities and cultures across the world, when we don’t share all the same values

  4. The way we can make our money go further, individually and collectively, by spending, or not spending it, to advance our values.

  5. My realisation, as my research into values took me across the road to ethics, that it wouldn’t be ethical of me to not to focus the framework around a set of values.

Foundation values.

  • Empathy

  • Respect

  • Integrity

  • Trust

  • Sustainability

  • Joy

These reflect the essence of some of the other currencies, like social and emotional energy. And they reflect what both neuroscience and ancient wisdoms tell us are essential to being fully human: being connected to others, and experiencing joy through both giving and receiving.


5 priority Big Issues to begin

They also underpin activities that will enable people to to address the 5 Big Issues, that the Changemaker Currencies framework has, at its core:

  1. Human-induced (anthropogenic) climate change
  2. Opportunities for a better world lost by making it difficult?—?impossible for girls and women to live their lives to potential
  3. Dangers to community cohesion from rising inequality of opportunities
  4. Increasing loneliness that is killing us earlier through both suicide and diseases
  5. Unthought through Negative aspects of Artificial Intelligence


Values are crucial for having conversations that go somewhere

They were also chosen because they are near universal values, though they will be called different names in different cultures. As such they are good guides for the conversations we have to have with people who aren’t like us. Especially as we’re going to talk about money, and different groups and cultures have quite different relationships with the currency of money.


We need values that will nourish conversations about how to respond to the common challenge we face, which is to sustainably co-exist on the one planet with a collective yet diverse sense of what defines, and determines, wellbeing.


And, as more people begin to collaborate in creating resources, we’ll have conversations about what other values enhance the framework’s relevance to more people and communities, and add value to all. Part of evolition is being responsive to diversity, and being flexible.


As indigenous communities from around the world join in conversations about changemaker currencies, they’ll bring similar and different changemaker values, which can be incorporated.


A value inherent in the Changemaker Currencies framework is that there is no one way to be an effective changemaker for good.


Values set the exchange rate we want for our attention, energy and time, and get us more change for our money

Values are the most important thing we have to give our attention to because of the critical role they play in setting the exchange rate we want, or will settle for, when we use our attention, energy, and time. In how we spend, save, invest, waste or give them away. And whether or not, how, where and how much we spend our money.


Values are the most powerful way we can individually and collectively transform money into a changemaker currency: get more change for good from our money.


Increasingly, as more people realise that money and consumerism don’t, and can’t, buy happiness, and are costing us the earth, literally, the exchange rate we want from our values is becoming the key factor in much of our decision-making: choosing what to do, or not do. And who with.


Priceless and priceable 

Like all contemporary currencies, Values have a paradox. The paradox is that values are both priceless and priceable, by us as individuals, and by government and business.


Values outperform regulations and legislation as ways of enabling people to collaborate and innovate.


We can espouse a particular value but when it comes to a choice or decision that’s challenging, we make trade-offs about its importance. Sometimes it’s because we have little or no choice because of our material or mental circumstances. In a variety of circumstances, it can be harder to prioritise particular values at some times


So all resources developed from the framework will take that into account. We’ll use what’s relevant and helpful from the sciences around motivation and willpower, and decision-making, to strengthen our capacity to make our values count


Regardless of how little money someone has, they will have values that they value, and which others need to respect. These provide a powerful guide to how we give our attention, energy and time to someone.


If you’d value a conversation about values, get in touch