The rise of the dr@m@teur


What was once the audience, the consumer, the amateur, is now the creator, the producer, the distributor, the curator, the critic because of accessible technologies and distribution platforms.

People, almost wherever they are, have access to networks that enable them to participate in the creation of value, and to find audiences and customers for that value.

We don’t accept the divide between professionals and amateurs. We don’t need or want critics to tell us who’s good and who’s not. We don’t need professional curators to tell us what’s worth noticing and collecting. We’re got each other.